NetEnt and ReelPlay have announced a merger. Follow us to get your online casino bonus codes 2020.
The developers and providers of casino games NetEnt and ReelPlay have stated that they have teamed up to strengthen their rights related to their respective InfiniReels and Infinity Reels franchises. Under the terms of the merger deal, both NetEnt and ReelPlay are ready to work together to jointly expand and protect their brands.
On May 14, NetEnt will launch its first InfiniReels game – Gods of Gold InfiniReels. InfiniReels is the latest innovation to be presented by the Swedish casino content developer. This option increases the number of reels in slot games with every win, by providing an infinite number of reels and winning modes available within that game.
ReelPlay debuted its Infinity Reels last November. The new feature makes it possible to add additional reel, re-spin, and multiplier with each spin. The first of the Infinity Reels slots – El Dorado Infinity Reels – will debut in November 2019. The next game, Giza Infinity Reels, was unveiled earlier this month. The third game by ReelPlay Inelsity Reels – Odin Infinity Reels, is expected to come out this June.
Bryan Upton – Director of Games at NetEnt, commented on the new partnership with ReelPlay. He said it was logical for the two companies to come together and work together after following similar ideas independently of each other. They are expected to come up with unique ideas in a highly competitive market.
David Johnson, Chief Commercial Officer at ReelPlay, said they are happy to have agreed to collaborate with a well-established global brand such as NetEnt. The Swedish casino content provider is one of the most popular in the world.
ReelPlay was founded in 2014 as Chance Interactive, but changed its name in 2019. The company is headquartered in Sydney, Australia. ReelPlay is licensed by the UK Gambling Commission to make its content available to gambling operators, but its portfolio is available in many other markets.
NetEnt debuted in Switzerland and Colombia
News of NetEnt’s partnership with ReelPlay came shortly after the Swedish company announced it had introduced its content to two new regulated markets. Earlier this month, NetEnt announced that it had received the global ISO 27001 standard, which allows it to enter the Swiss gambling market and deliver its content to licensed online casinos in the country.
Last week, the major Swedish provider also announced its debut in Colombia through a partnership with US online casino operator Rush Street Interactive. Follow us to get your online casino bonus codes 2020.